The "hamster wheel" fallacy: Why paywalls don't mean better journalism

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There are plenty of arguments for why a newspaper or other traditional media outlet might decide to implement a paywall -- including a need for revenue to supplement declining print advertising, or a desire to form a stronger bond with its readers. But do paywalls automatically mean that you get better journalism? In other words, does a free and ad-supported model mean that the journalism you get is of lower quality, because of the "hamster wheel" effect?

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While establishing a paywall does not create quality online journalism, it is more likely that ad-supported journalists are going to be measured by different metrics than those working for paywall-supported sites, and those metrics will likely include things like raw page views. The obvious point to be made here, though, is that for a paywall site to be successful, the quality of content must be high enough to justify the "entrance fee" - a high threshold to overcome. Things like general reputation of the publication's brand contribute a lot to this. For most online journalism, especially new sites, the ad-supported model will continue to be the best route.

@tcarmody: Missing the point...or: How Amazon can't compete with Apple

Reblogged from scottsscripts:

Tim Carmody has an interesting piece over at The Verge entitled Amazon to Apple: The Game Starts now, and while all he says isn't really wrong, he's still missing the point.

Go ahead and read it at the link above. I'll wait.

Read it? Ok, good.

Here's the problem: Amazon made 7 million bucks last quarter. Apple made 8.8…

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Scott is right, of course. There's no way that Amazon will be competing with Apple with these new Kindle tablets unless their users end up buying a TON of Amazon paid content every month. Even then, let's be frank: Amazon is a low-margin business and always will be.

Android this week: 3 new Droid Razrs; Tablet sales up; Galaxy S III on a roll

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The quiet period before year end is turning out to be noisier than normal: Several new Android(s goog) products launched, sales figures for older ones were announced and for the first time, there appears to be limited evidence indicating that Android tablets are starting to sell in meaningful numbers. No new tablets were announced -- unless you count the new Amazon(s amzn) …

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HUGE SURPRISE?!!? Brand New Phone Competing Against Year Old iPhone Sells Lots of Phones...

The impact of tablets on corporate content and collaboration

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The consumerization of IT is more than a buzz phrase: It’s a very real disruptive force affecting corporate IT and business management, employees and a company’s value chain of customers, suppliers and distributors.

Though the iPad created the consumer tablet market, GigOM Pro forecasts global tablet shipments -- growing from 60 million to over 375 million in 2016 -- will cross over to the point where over half will be used for business.

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The uncomfortable truth behind the Journatic byline scandal

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Updated: A Chicago-based media startup called Journatic, which we profiled earlier this year, has sparked a firestorm of controversy over the outsourcing of hyper-local journalism by newspapers such as the Chicago Tribune, after a staffer revealed that the company added fake bylines to its material -- which in some cases is compiled by freelancers in other countries. A number of the startup's clients…

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Google+ Now Has A Tablet Version, Events, 250M Users, 75M Daily, More Mobile Than Desktop

Reblogged from TechCrunch:

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Today at Google I/O, Google announced it has 250 million total users, 150 million monthly users, and 75 million daily users, with more usage from mobile than desktop. It released an Android tablet version too, and an iPad version is coming soon. Both as well as Google+ for Android smartphones offer brand new navigation, a new ribbon bar, new notifications, and brand new profiles.

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It would be great to see some honest, non-marketing hype inflated usage numbers for Google Plus. I think that many online marketing professionals are just waiting to see if something really happens in this space, or if things will just drift due to user disinterest.

Has Europe fallen out of love with the mobile phone?

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Forget the fact that it's summertime: it must feel pretty chilly right now if you're a mobile operator in Europe. Across the continent, evidence is mounting that people are starting to change their relationship with the mobile industry -- and it has operators worried.

A few days ago, it was revealed that record numbers of Spaniards are ditching their handsets…

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Really interesting. I wonder what the sales mix is going to look like here in relation to smartphones vs dumb phones, and what ramifications there may end up being for the major players.

Android tablets, iPads still see wide gap in mobile web use

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If you thought the numbers showing Android tablet use pulling even with iPad in the U.S. from the Online Publishers Association that made the rounds earlier this week sounded a bit surprising, you're not alone. The folks at Chitika Insights delved into their own mobile ad network for web usage data of iPads and Android tablets in the U.S. and found results that painted a different picture than the roughly 50/50 ownership market share does.

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Whatever users are doing with their Android tablets, they aren't using their web browsers.

Using Google Analytics to See If You Need a Mobile Website

An article I recently found via Wired Impact (an online design and marketing firm in St. Louis) covers the basics of using your GA data to help determine if a mobile website of some kind would help improve your customer experience.

Taking a look at some of the included data including differential in page views and bounce rate for mobile vs non-mobile traffic, the percentage of mobile traffic you are getting on average, trends over time, and so on can really help in this regard. One company that I work with has seen it percentage of mobile traffic more than double each year over the past three years, and there is no sign of the trend slowing down.

I am planning on writing something on this same subject at a later date, but their blog post answers the general questions very well. Check it out!